I tried Apple’s new iPhone comparison tool, but it didn’t convince me to upgrade

I tried Apple’s new iPhone comparison tool, but it didn’t convince me to upgrade

Smartphone sales have been on the slide in recent years, because they’ve simply become too good. Why upgrade your iPhone when it still feels perfectly functional, and there are refurbished bargains to be had? Well, Apple‘s still hoping to convince you to upgrade with its new iPhone comparison tool – though the omission of one … Read more

Apple’s highlights ‘Reasons to Upgrade’ to latest iPhone

Apple’s highlights ‘Reasons to Upgrade’ to latest iPhone

Find out what your current iPhone is missing vs. the latest model with Apple’s Reasons to Upgrade tool. Screenshot: Apple Apple has added a dedicated section on its website showcasing reasons to upgrade to the latest iPhone. You can select your current iPhone in the tool and see what you are missing compared to the … Read more

The big Apple lawsuit explained: why Apple’s getting sued and what it means for the iPhone

The big Apple lawsuit explained: why Apple’s getting sued and what it means for the iPhone

It’s a move that’s sent shockwaves through the entire tech industry: the US government, through the Department of Justice (DOJ), is suing Apple for what it sees as unfairly and illegally building a monopoly around the iPhone. You can read the full filing here, but we’re going to break down the key points for you … Read more

Apple’s First Store in Canada With Dedicated Pickup Station Now Open

Apple’s First Store in Canada With Dedicated Pickup Station Now Open

Apple has a new home at Canada’s second-largest indoor shopping mall. Following months of construction, the new Apple Square One retail store opened its doors today in Mississauga, Ontario, just west of Toronto. The store is now located above the Food Central food court on the second floor of the mall, across from Sephora. The … Read more

Amazon Takes $95 Off Apple’s New 15-Inch M3 MacBook Air, Available for $1,204

Amazon Takes  Off Apple’s New 15-Inch M3 MacBook Air, Available for ,204

Amazon has further discounted Apple’s brand new 15-inch M3 MacBook Air, now reaching $95 off the original price. Only one model is on sale: the 256GB 15-inch M3 MacBook Air in Starlight is available for $1,204.00, down from $1,299.00. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a … Read more

PowerCD paves way toward Apple’s future: Today in Apple history

PowerCD paves way toward Apple’s future: Today in Apple history

March 22, 1993: Apple launches the PowerCD, the first device from the company that doesn’t require a computer to work. A portable CD player that also works as an external CD drive for Macs, it offers a glimpse of the extremely lucrative path Apple will follow a decade later. However, the PowerCD itself will ultimately … Read more

Apple’s Potential Partners for iOS 18 Generative AI Features Include Google, OpenAI, and Baidu

Apple’s Potential Partners for iOS 18 Generative AI Features Include Google, OpenAI, and Baidu

Apple has held discussions with Baidu about using the Chinese company’s generative AI model to power some of the iPhone’s rumored generative AI features, according to The Wall Street Journal. As previously reported, Apple is also said to have held similar discussions with Google and OpenAI, the company behind the popular ChatGPT chatbot. If these … Read more

Lionel Messi Offering One Free Month of Apple’s MLS Season Pass

Lionel Messi Offering One Free Month of Apple’s MLS Season Pass

Apple is currently offering its Major League Soccer Season Pass free for one month, which normally costs $14.99, or $12.99 for Apple TV+ subscribers in the U.S. The MLS Season Pass allows access to every live Major League Soccer match, including Leagues Cup, All-Star games, and playoffs. The offer is being promoted on Leo Messi’s … Read more

Apple’s second-gen AirPods Pro drop to a new low of $180 during the Amazon Spring Sale

Apple’s second-gen AirPods Pro drop to a new low of 0 during the Amazon Spring Sale

If you’re one of the holdouts with an iPhone who hasn’t wanted to shell out for AirPods, your time has come. The Amazon Big Spring Sale has brought Apple’s second-generation AirPods Pro down to a new all-time low price. The earbuds are down to $180 from $249 — a 28 percent discount and $10 less … Read more