netflix El miércoles dijo que el nivel con publicidad había alcanzado los 40 millones de usuarios activos mensuales en todo el mundo, frente a los 5 millones del año anterior, una señal de que sus esfuerzos por atraer nuevos usuarios con el plan más económico están dando sus frutos.
El salto se produce en un momento en que las empresas de streaming enfrentan una dura competencia y ofrecen paquetes con sus rivales para retener a los suscriptores.
Netflix, que lanzó el plan con publicidad en noviembre de 2022, dijo que el 40% de todas las suscripciones provienen de esos planes en los países donde están disponibles.
En el cuarto trimestre, la mayoría de las incorporaciones generales de suscriptores de la industria del streaming provinieron por primera vez de planes con publicidad, según mostraron datos de la firma de investigación Antenna a principios de esta semana.
Netflix también dijo que lanzará una plataforma interna de tecnología publicitaria para fines de 2025, en un esfuerzo por brindar a los clientes nuevas formas de comprar anuncios e interactuar mejor con los usuarios.
La empresa dijo que cooperará con la Oficina Comercial, Google Display and Video Space 360 y la empresa de tecnología publicitaria Magnite se unirán microsoft Para acelerar el proceso de compra de anuncios automatizados.
El plan de nivel publicitario de Netflix cuesta $6,99 por mes, en comparación con los planes mensuales de $9,99 del servicio de transmisión Max de Warner Bros Discovery y los $7,99 de Walt Disney. Disney+.
El mes pasado, el servicio de streaming Peacock, propiedad de Comcast, dijo que aumentaría los precios de sus planes, elevando su plan con publicidad a 7,99 dólares al mes.
Más temprano el miércoles, Netflix dijo que transmitiría dos juegos de la Liga Nacional de Fútbol el día de Navidad de este año, redoblando sus esfuerzos para agregar más programación en vivo a su servicio de transmisión.
Como se mencionó anteriormente, Peter Jackson filmó toda la trilogía de El Señor de los Anillos consecutivamente. Los Wachowski utilizaron un enfoque similar con las dos primeras secuelas de Matrix. En un momento dado, Denis Villeneuve iba a hacer lo mismo con Dune y Dune: Parte Dos. Pero como él dijo Pantalla gritandoLas cosas no salieron así y eso fue lo mejor. “¿Quizás estaré muerto?” Él se rió antes de continuar:[I]Habría sido muy agotador físicamente, ya que ambas películas requirieron una sesión de rodaje muy larga en condiciones muy difíciles. Y más aún en la segunda parte, en la que pasamos mucho más tiempo en el desierto”.
Villeneuve añadió que estaba “agradecido” de que no se rodaran las películas seguidas y dijo: “Creo que fui protegido por los dioses del cine, porque me permitieron recuperarme y aprender de todo lo que aprendí técnicamente en el cine”. “. La primera parte, que me dio pistas de cómo mejorar la película y producirla mejor con la segunda parte, y eso fue posible por la forma en que lo hicimos.
Aunque podría haber sido un éxito rodar ambas películas seguidas, Villeneuve probablemente tenía razón al decir que habría sido prudente tomarse un descanso. Los resultados hablan por sí solos: “Dune: Part Two” fue un gran éxito y a la gente pareció gustarle incluso más que la primera película. Probablemente esto no habría sucedido si las cosas hubieran sido diferentes en la producción.
Dos personas han sido arrestadas en el condado de Ventura por robar cientos de tarjetas de regalo en un presunto plan de robo de “drenaje de tarjetas”.
Los sospechosos fueron identificados como Tingxiang Yang, de 39 años, y Lingyu Chen, de 35, por la Oficina del Sheriff del condado de Ventura.
El 10 de mayo, los investigadores llevaron a cabo una redada encubierta en una tienda minorista ubicada en la cuadra 800 de New Los Angeles Avenue en Moorpark.
Un “blitz” es un proceso en el que investigadores encubiertos y agentes uniformados se unen con trabajadores de prevención de pérdidas en tiendas para identificar y arrestar a sospechosos de robo.
Durante la operación, la seguridad de la tienda fue alertada por agentes encubiertos por dos hombres que fueron vistos sacando una gran cantidad de tarjetas de regalo del escaparate de la tienda y escondiéndolas dentro de una bolsa.
Cuando los hombres salieron de la tienda, los detectives los arrestaron de inmediato.
Dos sospechosos fueron arrestados después de que se descubrieran 800 tarjetas de regalo robadas en un plan de “drenaje de tarjetas” en el condado de Ventura el 10 de mayo de 2024. (Oficina del Sheriff del condado de Ventura)
Durante el arresto se descubrieron aproximadamente 800 tarjetas de regalo robadas. Las autoridades creen que las tarjetas fueron tomadas de varias tiendas cercanas, además de la tienda Moorpark.
“Se cree que los robos de tarjetas de regalo están directamente relacionados con una táctica de robo organizada llamada 'drenaje de tarjetas'”, dijeron los funcionarios.
Las fotos del busto muestran que la mayoría de las tarjetas de regalo eran de Apple, Target, Visa y Razer Gold, y se vendieron entre 25 y 200 dólares cada una.
Mediante el desgaste de las tarjetas, los ladrones retiran las tarjetas de regalo de los estantes de las tiendas, las abren y registran los números de las tarjetas con PIN (números de identificación personal) o las reemplazan con nuevos códigos de barras.
Luego, los ladrones repararán el embalaje y devolverán las tarjetas de regalo a los estantes de las tiendas de donde fueron sustraídas.
Cuando un cliente compra y carga dinero en una de las tarjetas comprometidas, los ladrones pueden acceder a esa tarjeta en línea y robar el saldo antes de que el cliente se dé cuenta de lo sucedido.
“Este tipo de robos ya han resultado en pérdidas de millones de dólares en todo el país para las víctimas que, sin saberlo, compraron tarjetas de regalo comprometidas”, dijeron los agentes.
Los dos sospechosos fueron arrestados bajo cargos de conspiración para cometer robo minorista organizado. Ambos pagaron una fianza de 20.000 dólares y luego fueron puestos en libertad. Una audiencia judicial está programada para el 24 de mayo en el Tribunal Superior del Condado de Ventura.
El incidente sigue bajo investigación por parte del Grupo de trabajo regulado contra robo en comercios minoristas del condado de Ventura.
“El grupo de trabajo tiene como objetivo proporcionar un entorno seguro para todos mientras trabaja junto con los minoristas, las agencias policiales y el público para identificar, localizar y arrestar a los delincuentes involucrados en este tipo de delitos”, dijeron los funcionarios.
Cualquier persona que tenga información sobre el robo o casos similares debe comunicarse con el Grupo de Trabajo del Condado de Ventura al 805-383-8703.
Se pueden enviar denuncias anónimas a LA Regional Crime Stoppers al 1-800-222-8477 o en línea en lacrimestoppers.org.
In a frankly unsurprising change of course, Google has once again delayed the end of third-party cookies in its Chrome browser.
The decision arrives two days before the UK’s Competition and Markets Authority (CMA) will release its joint quarterly report on the matter with Google.
The tech giant blames feedback from the industry, regulators and developers for the latest delay, following other setbacks that have plagued the project.
Google delays third-party cookie phase-out, again
The announcement, posted on the company’s Privacy Sandbox website, states: “It’s also critical that the CMA has sufficient time to review all evidence including results from industry tests, which the CMA has asked market participants to provide by the end of June.”
Consequently, the deprecation of third-party cookies in the browser, which was originally slated for a launch in the second half of Q4 2024, has been postponed.
Although the company has not yet been given a new deadline, this marks the third time that Google has pushed back its target, which had initially been set in January 2020 with a two-year time frame. The vague hope for a launch in 2025 leaves plenty of uncertainty surrounding the deprecation of third-party cookies, and at this point, the industry is well-primed for yet another setback.
The project on the whole has been met with an unenthused response, and the CMA has previously raised concerns about Google’s replacement APIs on competition.
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Nonetheless, the online ads industry finds itself yet again in limbo as it prepares for a world without third-party cookies, only for the whole plan to come grinding to a halt.
Google commented: “Assuming we can reach an agreement, we envision proceeding with third-party cookie deprecation starting early next year.”
Cigarette smoking could become a thing of the past under a UK law, inspired by New Zealand.Credit: Charly Triballeau/AFP via Getty
“If cigarettes had never existed and were invented tomorrow, what would happen? They would not be legalized.”
Two years ago, Javed Khan, former head of the London-based children’s charity Barnardo’s, posed this question and then answered it. Smoking is the world’s single largest preventable cause of illness and death. Khan had been asked by the UK Department of Health and Social Care to lead a review on how to make smoking obsolete. In the United Kingdom, 12.9% of people over age 18 smoke; the goal is to cut that to less than 5%.
Smoking bans are coming: what does the evidence say?
In the United Kingdom, people younger than 18 cannot legally buy cigarettes. But all too many start smoking during childhood. By 18, those young people are often well on the way to a lifelong habit. The legal age was raised from 16 in 2007; this change led to reduced levels of frequent smoking among young people (C. Millet et al. Thorax66, 862–865; 2011). Khan’s team proposed to raise the minimum age further, by one year each year. Draft legislation approved by members of Parliament last week actually goes further: by 2027, no one born after 1 January 2009 would ever be able to buy tobacco legally.
If the law is passed, it will be only the second time that any country has enacted legislation to end smoking for future generations. Researchers, clinicians, policymakers and the leaders of all major UK political parties are in favour of it. At a time when many societies seem deeply polarized, it is reassuring to see this broad support. However, many practical details need to be ironed out, including how to monitor the law’s effects and avoid backsliding.
Modelling studies forecast that numbers of smokers will fall, but households with the lowest incomes tend to have more smokers and will need comparatively more support to stop smoking or to not take it up. At the same time, vigilance is needed to prevent the law from being undermined. In that respect, researchers need to study what has happened in New Zealand. In 2022, it was the first country to introduce legislation to end smoking for future generations, which helped to inspire the UK law. But there has since been a change of government — and, in a surprise move, New Zealand’s law was repealed.
Smoking scars the immune system for years after quitting
The new administration said the law hampered freedom of choice, and it drew attention to the loss of revenue from taxation. It also argued that such a law is not needed, because smoking is in decline in New Zealand (as it is in many high-income countries), and contended that the law would drive unregulated tobacco sales.
In some ways, it seems as if the tobacco industry has no need to be concerned. Partly because sales in high-income countries are falling, the industry prioritizes sales and marketing in low- and middle-income countries (LMICs).Globally, around 1.3 billion people smoke, and 80% of them are in LMICs. But one evidence-informed law to end smoking for future generations could be just the start. New Zealand helped to inspire the UK policy. If the United Kingdom inspires others, two data points could become a trend that ushers in the end of the tobacco industry.
Cost–benefit analysis is not always appropriate when talking about protecting human health and saving lives, but the consensus of evidence is that the cost of treating tobacco-related illnesses and the days, months and years lost to ill health caused by smoking outweigh any monetary benefits from taxation. The original New Zealand proposal and the UK one are right. Tobacco, a product that kills its users, would never be permitted if it was introduced today.
As part of the changes introduced in Europe in iOS 17.4, Apple gave third-party payment apps and banks direct access to the NFC chip, allowing for non-Apple Pay tap-to-pay payment options. The European Commission is set to approve Apple’s plan to open up tap-and-go mobile payments “as soon as next month,” according to Reuters.
With NFC access, banks and third-party payment apps can offer contactless payments directly on the iPhone without having to use the Wallet app or Apple Pay. This feature is available in the European Economic Area, and it lets EU users set a default non-Apple wallet app and default contactless payment provider that activates at tap-to-pay terminals or when the iPhone’s side button is pressed twice.
The European Economic Area (EEA) is the only area where Apple has opened up NFC access, and developers in other countries cannot access the iPhone’s NFC chip for tap-to-pay purposes. Customers will be able to use NFC-enabled apps from their banks and other payment providers with no involvement from Apple.
Apple has long limited the NFC chip in the iPhone and other Apple devices to Apple Pay payments, which has prevented banks and other financial services from providing their customers with direct contactless payment solutions on the iPhone.
Apple first announced plans to open NFC payment technology to third-party developers in Europe in January, and Apple made the change in order to address antitrust charges it was facing from the European Commission (EC). The EC has accused Apple of limiting competition by preventing rival mobile wallets from accessing the NFC chip, and Apple’s decision to open it up will prevent fines and other penalties.
Game emulator apps have come and gone since Apple announced App Store support for them on April 5, but now popular game emulator Delta from developer Riley Testut is available for download. Testut is known as the developer behind GBA4iOS, an open-source emulator that was available for a brief time more than a decade ago. GBA4iOS led to Delta, an emulator that has been available outside of…
The first approved Nintendo Entertainment System (NES) emulator for the iPhone and iPad was made available on the App Store today following Apple’s rule change. The emulator is called Bimmy, and it was developed by Tom Salvo. On the App Store, Bimmy is described as a tool for testing and playing public domain/”homebrew” games created for the NES, but the app allows you to load ROMs for any…
Last September, Apple’s iPhone 15 Pro models debuted with a new customizable Action button, offering faster access to a handful of functions, as well as the ability to assign Shortcuts. Apple is poised to include the feature on all upcoming iPhone 16 models, so we asked iPhone 15 Pro users what their experience has been with the additional button so far. The Action button replaces the switch …
A decade ago, developer Riley Testut released the GBA4iOS emulator for iOS, and since it was against the rules at the time, Apple put a stop to downloads. Emulators have been a violation of the App Store rules for years, but that changed on April 5 when Apple suddenly reversed course and said that it was allowing retro game emulators on the App Store. Subscribe to the MacRumors YouTube channel …
iOS 18 is expected to be the “biggest” update in the iPhone’s history. Below, we recap rumored features and changes for the iPhone. iOS 18 is rumored to include new generative AI features for Siri and many apps, and Apple plans to add RCS support to the Messages app for an improved texting experience between iPhones and Android devices. The update is also expected to introduce a more…
An independent review board concluded last year that NASA’s Mars sample return mission could cost as much as US$11 billion, more than what it cost to launch the James Webb Space Telescope. In a report released today, a separate NASA review team concluded that even if the agency spent that much money, the dropoff of the samples on Earth would be delayed until 2040. The agency had originally sought to land the samples on Earth in the early 2030s.
The $11 billion price tag is “too expensive,” said NASA administrator Bill Nelson at a press briefing, and “not returning the samples until 2040 is unacceptable.” Nelson said the agency “is committed to bringing at least some of the samples back” and later said NASA would return “more than 30” of the 43 planned samples.
Scaling back
NASA’s Perseverance rover has already collected more than 20 rock samples from Jezero Crater, where the rover landed in 2020. Scientists think that the crater was once filled with a lake of water, and samples from the crater and its surroundings could provide a window into the planet’s history and, perhaps, evidence of past life on the red planet.
In the agency’s original vision, a NASA spacecraft would have flown to Mars carrying a two-part retrieval system: a half-ton lander — which would have been the most massive vehicle to ever land on Mars — and a rocket to fly the lander and samples into Martian orbit. There they were to meet a spacecraft launched by the European Space Agency that would fly the samples to Earth.
Now NASA plans to solicit proposals — from companies as well as NASA centres — for a streamlined system, perhaps one that uses a lighter lander, Nicky Fox, the associate administrator for NASA’s Science Mission Directorate, said at the briefing. The deadline for proposals is 17 May, and the revised mission will be chosen later this year. Fox did not respond directly to reporters’ questions about when the samples will reach Earth under the new scheme.
NASA recommends spending $200 million of its planetary-science budget in 2025 on assessing alternative architectures for Mars sample return, Fox said. Dedicating any more money to the mission threatened to “cannibalize” other planetary science missions, Nelson said.
Back to the drawing board
Vicky Hamilton, a planetary scientist at the Southwest Research Institute in Boulder, Colorado, expressed disappointment that eight months after the independent review board released its report, the agency still lacks a solid plan for “a very valuable science goal.”
Returning these samples would also demonstrate capability for two-way trip to Mars before we can send astronauts, says Bethany Ehlmann, a planetary scientist at the California Institute of Technology in Pasadena, California. “The sample return technology is here, it exists,” she says. “It’s a matter of putting the pieces together.”
But scientists were relieved by one announcement: Fox said the revised timeline for sample return will not affect the science goals for Perseverance, including plans for it to explore terrain beyond Jezero Crater.
NASA’s Mars rover makes ‘fantastic’ find in search for past life
Among samples collected outside the crater will be “some of the ancient crust of Mars, representing rocks older than we have seen yet in Jezero Crater, some of which may have been altered by near-surface water,” says Meenakshi Wadhwa, a planetary scientist at Arizona State University in Tempe and principal scientist for the Mars Sample Return program.
So far, the only Mars samples that scientists have been able to study on Earth are bits and pieces ejected from the red planet that made it to Earth as meteorites. All known Martian meteorites are “igneous” rocks, meaning that they solidified from lava, and all are very old. As a result, they provide valuable timestamps for Mars’ geological evolution, but carry little information about how the planet’s surface was shaped by the water that once flowed across it.
To achieve the mission’s main goal of searching for signs of past life, the real treasures are layered sedimentary rocks formed by minerals and organic matter deposited over the aeons by water. Perseverance’s instruments have already detected organic molecules in Martian samples, but whether those molecules are a marker of past life can only be determined by closer scrutiny in laboratories on Earth.
Many web browser companies offer VPNs these days, including Google, Mozilla and Opera. DuckDuckGo is the latest to join the fray, with a Privacy Pro plan that includes three services. Along with a VPN, you’ll get personal information removal and identity theft restoration services for $10 per month or $100 per year. The subscription is only available in the US for now. The Privacy Pro features are built directly into the DuckDuckGo browser, so you won’t need to install separate apps.
DuckDuckGo says it won’t keep VPN logs in order to help maintain user privacy. As such, it says it has “no way to tie what you do while connected to the DuckDuckGo VPN to you as an individual — or to anything else you do on DuckDuckGo, like searching.” DuckDuckGo is using the open-source WireGuard protocol to encrypt your traffic and route it through VPN servers. As it stands, the company has VPN servers across the US, Europe and Canada. It plans to add more over time.
DuckDuckGo
One subscription will cover up to five desktop and mobile devices. Rather than using an account, you’ll have a random ID that you’ll need to keep safe. If you wish, you can add an email address for easier authorization across devices. Still, you won’t need to hand over any personally identifiable information to DuckDuckGo — the company is using Stripe, Google Play and the Apple App Store to handle payments.
DuckDuckGo’s focus on protecting user privacy extends to the personal information removal tool, which removes details such as your full name, home address and birthday from people search sites and data broker services. The details you provide during the setup process stay on your device and requests to remove your personal information start directly from your desktop (for now, you need a Windows or Mac computer to set up and manage the personal information removal tool).
DuckDuckGo says this is a first for a service of its ilk, as your details aren’t stored on remote servers. To help it build the tool, DuckDuckGo bought data removal service Removaly in 2022. The personal information removal service will regularly re-scan people search sites and data brokers to see if your info pops up again so you can dela with it accordingly.
As for the identity theft restoration service, DuckDuckGo will connect you with an advisor from Iris, its partner, if your identity is stolen. The advisor will help with restoring any stolen accounts and financial losses, as well as fixing your credit report. Moreover, they can help you cancel and replace important documents such as your driver’s license, bank cards and passport. Iris can also provide you with a cash advance if you’re far from home and stuck due to identity theft.
Again, you won’t have to provide any of your personal information up front. You’ll only need to provide an advisor with those details if you need help after having your identity stolen.
Expanding privacy protections through these services is a logical way for DuckDuckGo to try and boost its bottom line. Privacy Pro seems reasonably priced compared to some of the alternatives too — Mozilla’s personal information removal service alone costs $9 per month.
If you own one of the best Garmin watches and you want to start training for a race, then you have a pretty useful tool in your armory in the shape of Garmin Coach.
Garmin Coach is Garmin’s own training platform built for runners and cyclists. of all abilities that know they need a training plan and don’t know where to start. Best of all, once created, that plan will then live on your watch, serving up the runs you need to when it’s time to train.
Those plans will also change based on your performance in your training or if you need to skip a workout for any reason.
If you like the idea of what Garmin Coach promises to do, but you’re unsure how to find it or how to get started with it, here’s a simple breakdown of how to use Garmin Coach platform.
Once you’re in that Training Plan section tap to proceed to the next screen to find your plan. Currently, Garmin Coach is only available for running and cycling. For simplicity, we’ll focus on showing you how to create a running plan using your best running watch, though there will be similarities when choosing to do a cycling one.
Under Running, you’ll find three different coaching plans. Those are for 5k, 10k and a half marathon. There isn’t currently an option for training for a marathon.
For each plan, you’ll find a description for the type of level of runner they’re best suited for. So for the 5k plan, you’ll see that it’s designed for beginner runners and intermediate runners. For the half marathon plan, you’ll see that it’s designed for intermediate runners.
After you’ve read through the terms and conditions and are happy to proceed, you will be asked how much running you currently do, from “I don’t run” to “40 kilometers or more”. This will help shape the plan based on your running experience.
Next, you’ll be asked your average running pace. If you don’t know this, a simple way to work it out is to divide a distance you’ve run by the time it took you to run that distance. A quick Google of ‘pace calculator’ will also help you work this out as well.
While you won’t have a coach physically telling you what to do, you will have a plan devised by a running coach that will shape the training schedule and even the length that training will take to get you to your goal. Garmin offers three coach options, all with accompanying videos to tell you about their approach to training to help you make the best choice for you.
Once you’ve decided, select a coach and then you’ll be asked how many workouts you’d like to commit to per week. You can also pick the days where you’re available to fit training into your routine. You’ll also need to pick a day where you can do your ‘long run’.
A long run is typically deemed to be anything longer than 5 miles (8km), though this will entirely depend on the type of distance you’re training for.
Once you’ve done that last step you’ll get a summary of the key details your plan will be built around. Hit create plan, and you’ll be prompted when your first planned run will take place.
How to follow your Garmin Coach plan on your watch
One of the great things about Garmin Coach is that once created in the Garmin Connect app you can share it with your watch. That way you can check on your upcoming training without delving into the app. When you start to track a run on the days you also have a training run planned for, it will display the suggested run for that day based on your plan.
To do this, you need to share the plan to your watch and it’s simply done. Go to the Home page on Garmin Connect app, look to the top of the page for the icon of your watch and press the two arrows in a circle to sync your plan to the watch.
If you have access to your calendar enabled on your watch, you’ll also be able to see when your next planned run is scheduled for by scrolling down from the main watch screen to your Glances (widgets) screen.
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If you skip a workout, the plan will automatically adjust to factor that in. If you skip too many workouts, the plan will display a message asking if you want to pause the plan.
How to reschedule a training run on Garmin Coach
You can also reschedule workouts in the Garmin Connect app, as long as you’ve done it enough in advance for it to be adjusted. To do this, go to your training plan in the Garmin Connect app. Select your training plan and press the three dotted icon and select Reschedule. Once confirmed, you’ll need to sync the changes to your watch again to update your plan.
The first Mint Mobile deal mentioned here will get you any 3-month plan for just $15 per month ($45 in total). Naturally, since this deal applies to all plans, you’ll want to make sure you pick the priciest plan in the range – the unlimited plan.
This plan usually sets you back $30 per month on the cheapest rate so you’re essentially bagging a half-price deal here. Note that you can switch up your plan from the unlimited tier if you decide you’d prefer a cheaper option later on.
The second deal featured at Mint today is a super-rare buy-one-get-one-free promotion for new customers. This is the first time we’ve seen the carrier offer this kind of deal – although it’s specifically aimed at customers on the big rivals AT&T and Verizon. You have to be on one of those carriers to take advantage but it is stackable with the super-cheap 3-month deal that’s also available at Mint right now.
Today’s best Mint Mobile deals
Why switch to Mint Mobile?
(Image credit: Future)
Much cheaper plans than the big carriers
No contracts
5G data (but subject to deprioritization)
Mint Mobile currently offers some of the best prepaid plans on the market if you’re solely focused on value. In particular, its annual plans offer incredibly low prices (like $30/mo for the unlimited plan) but the carrier’s payment model does mean that you need to pay for a full year of service upfront for the best prices on average.
As a prepaid carrier, Mint Mobile is also subject to deprioritization, meaning the parent network T-Mobile may slow down network speeds if the local area is busy. This may or may not be an issue depending on where you live, but it’s something to be aware of if you’re going with Mint or any prepaid carrier.
