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Adobe Firefly’s latest image model looks like a generational leap and I can’t wait to try it

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Adobe Firefly is already a hit with Photoshop users of all stripes but this next iteration could make the generative image tool that does not rely on publicly-scrapped images indispensable.

This week, at its Adobe Max in London, the company announced an update to its Photoshop Firefly generative AI utility that deepens the integration and vastly expands capabilities through the adoption of a new model: Firefly Image 3 Model.

I’ve been using Adobe Firefly almost since its introduction, and while its power is impressive, its use is simple. You select a photo, area, or image object in Photoshop, and then in the text prompt area describe what you want to appear. I’ve used it to extend table tops to help fill out a 16:9 aspect-ratio image, and to add a metallic apple to this Getty Image (below).

Apple robotics

Composite image composed of Getty original image and Adobe Firefly-generated apple (Image credit: Getty Images / Adobe Firefly AI (apple))

Image 3 Model, however, will add much finer control and new image workflows to Firefly’s generative arsenal. Among the key enhancements are:

  • Reference Image
  • Generate Background
  • Generate Similar
  • Enhance Detail

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This startup wants to take on Nvidia with a server-on-a-chip to eliminate what it calls an already flawed system — faster GPU, CPU, LPU, TPU or NIC will not deliver the leap that many firms are aiming for

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According to Israeli startup NeuReality, many AI possibilities aren’t fully realized due to the cost and complexity of building and scaling AI systems. 

Current solutions are not optimized for inference and rely on general-purpose CPUs, which were not designed for AI. Moreover, CPU-centric architectures necessitate multiple hardware components, resulting in underutilized Deep Learning Accelerators (DLAs) due to CPU bottlenecks.

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