Apple has apologized for its Crush! ad, which sparked a furious backlash among artists, musicians, and other creators. AdAge reports Apple said the video “missed the mark,” and it has scrapped plans to run the commercial on TV. The video shows a series of musical instruments and other tools for human expression, including a guitar, … Read more
Destruction may not be the best way to illustrate creativity. It’s the hard lesson Apple learned after significant backlash over its new “Crushed” TV ad promoting the all-new iPad Pro and its revolutionary Tandem OLED screen technology. Now, the company has issued an apology and scrapped plans to run the ad on TV. In the … Read more
Apple has reportedly apologized for its tone-deaf “Crush!” ad that sparked a furious backlash with artists, musicians and other creators. AdAge reports that Apple said the video “missed the mark” and has scrapped plans to run the cutesy-turned-cringey commercial on TV. It’s clear that Apple intended for the ad to serve as a metaphor for … Read more