Apple Event on May 7 Has Six Artistic Logos as Tim Cook Hints at New Apple Pencil

Apple is promoting its upcoming “Let loose” event using six artistic logos amid the expectation that a new Apple Pencil is to be announced. The six different logos cycle through randomly upon refreshing Apple’s homepage. In 2018, Apple promoted its “There’s more in the making” event that saw the introduction of the radically redesigned iPad … Read more

Apple Announces ‘Let Loose’ Event on May 7 Amid Rumors of New iPads

Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on and on YouTube as usual. The event invitation has a tagline of “Let Loose” and shows an artistic render of an Apple Pencil, … Read more

Apple Reportedly Developing Its Own Custom Silicon for AI Servers

Apple is said to be developing its own AI server processor using TSMC’s 3nm process, targeting mass production by the second half of 2025. According to a post by the Weibo user known as “Phone Chip Expert,” Apple has ambitious plans to design its own artificial intelligence server processor. The user, who claims to have … Read more

FineWoven Accessories May Get One Last Outing Before Apple Pulls Plug

Over the weekend, Apple leaker and prototype collector Kosutami claimed that Apple has decided to halt production of FiveWoven accessories over durability concerns. In a further update, the leaker has now suggested we might yet see one more round of FineWoven products in a season of new colors before Apple finally says farewell to the … Read more

iBeetle car pairs Apple with Volkswagen: Today in Apple history

April 22, 2013: The world gets its first Apple car. Well, kind of. In reality, the iBeetle is a collaboration with German automaker Volkswagen that offers a car “stylistically linked” to Apple. This means Apple-inspired colors, a built-in docking station for your iPhone, and a special app that lets you control the car’s features. The … Read more

Apple Working to Secure Streaming Rights to New FIFA Tournament

Apple is working to secure an exclusive TV deal with soccer governing organization FIFA, reports The New York Times. FIFA is planning a new month-long World Cup-style tournament that will see top teams compete, and Apple wants the TV rights. An agreement between Apple and FIFA could be announced as soon as this month, and … Read more

Apple to bring on-device AI to iPhones with iOS 18 to differ from Samsung

Samsung introduced several AI-powered features with the Galaxy S24. Samsung called the Galaxy S24 its first AI Phone. It is the first smartphone brand to go big with AI, seeing the AI boom. And Apple will soon follow Samsung, but its approach will be a bit different compared to its South Korean rival. Apple could … Read more

Apple Acquires French AI Company Specializing in On-Device Processing

Apple has acquired the Paris-based artificial intelligence startup Datakalab amid its push to deliver on-device AI tools. Datakalab specializes in algorithm compression and embedded AI systems. The acquisition, finalized on December 17 last year, was quietly conducted but noted in a European Commission filing spotted by French publication Challenges (via iPhoneSoft). While the financial details … Read more

Apple Orders Capacitive Button Components Allegedly for iPhone 16

Apple has ordered a large number of capacitative button components from a Taiwan supplier that are allegedly for use in the upcoming iPhone 16 series, claims a new report out of Asia. Image credit: Unbox Therapy According to the Economic Daily News, Advanced Semiconductor Engineering won the order, which is said to include system-in-a-package (SIP) … Read more

iOS 18 could bring generative AI to your iPhone in the most Apple way possible

It’s no secret that Apple has been biding its time on the AI front, and the latest intelligence surrounding iOS 18 suggests that the company’s upcoming generative AI features could differ from those already available on Samsung and Google Pixel devices in one key way. According to Bloomberg’s resident Apple expert Mark Gurman (via MacRumors), … Read more