Roc Nation And TSX Entertainment Announce Strategic Programming Partnership

Roc Nation And TSX Entertainment Announce Strategic Programming Partnership

© Available by Variety

TSX Entertainment, the entertainment and technology platform co-founded by former Spotify CEO Nick Holmsté, has entered into a long-term partnership with Roc Nation as the company's strategic programming partner.

As announced, TSX and Roc Nation will collaborate to create authentic, immersive and exclusive experiences. Key components of the partnership include co-creating spectacular shows and hosting commemorative annual events in the music, fashion, film, sports, gaming and lifestyle sectors using technology to engage global audiences. In the coming months, the best artists and creators, leaders and innovators will perform at TSX.

The partnership kicks off what TSX describes as the world's largest social stream, an 18,000-square-foot digital display occupying a 46-story prime location in New York's Times Square.

"Rock Nation has set the bar incredibly high, creating and sustaining careers in every aspect of modern entertainment. Their importance and influence carry enormous weight, and their partnership is essential to embarking on this journey to realize the defining moments of pop culture," said Nick Holmsten, of TSX. CEO. . "Together, we will empower artists and fans to connect on a larger canvas, on a deeper level powered by incredible technology."

“The TSX platform is a uniquely immersive experience for artists and creators at all stages of their careers. The stage set atop Times Square offers a venue like never before," said Chris Knight, Roc Nation's senior director of artist management. "TSX delivers the ultimate moment for artists and fans alike."

TSX's 74,000 square feet of space includes recording studios, a premier supper club, galleries, restaurants, bars, rooftop terraces and immersive experiences. The TSX program joined a giant digital billboard that opened to reveal the first permanent stage overlooking Times Square.

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TSX's flagship is TSX Broadway, a 46-story, $2.5 billion plus tower at the corner of 47th Street and 7th Avenue developed by L&L Holding Company and Fortress Investment Group. TSX investors include The Weeknd, Austin Rogen and Waseem "Sal" Slyby, while Fortress Investment Group is the entertainment company's lead investor.

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