Samsung has become the world’s biggest OLED monitor brand just one year after releasing its first. According to the latest figures from market research firm International Data Corporation (IDC), Samsung captured a 28.3% share of the global OLED monitor market in 2023.
In terms of value, the South Korean firm had a 34.7% value share of the OLED monitor market, which means Samsung sells pricier models than most other monitor brands.
Samsung becomes the world’s biggest OLED monitor brand in just one year
Apart from being the world’s number one OLED monitor brand in sales and revenue, Samsung also occupied 20.8% of the global gaming monitor market, according to IDC’s worldwide quarterly gaming tracker. With this feat, Samsung has remained the world’s biggest gaming monitor brand for five consecutive years.
Samsung’s first OLED monitor was the 34-inch Odyssey OLED G8 (G85SB), which launched in October 2022. Last year, the company expanded its OLED series with the launch of the 49-inch Odyssey OLED G9 (G95SC). At CES 2024, Samsung launched two new flat-screen OLED gaming monitors: the 27-inch QHD Odyssey OLED G6 (G60SD) and the 32-inch 4K Odyssey OLED G8 (G80SD). You can watch both of them in action in our hands-on video below.
Samsung is planning to launch the new version of the Odyssey OLED G9 (G95SD) gaming monitor in the next few months. It features Multi Control (sharing files and text wirelessly with other Samsung ecosystem devices), Samsung Gaming Hub (quick access to cloud gaming services), and SmartThings Hub (for controlling smart home devices).
Jeong Hoon, Vice President of Samsung Electronics’ Visual Display Business Department, said, “Achieving the global first place just one year after entering the OLED monitor market is the result of repeated technological innovations so that gamers can experience excellent picture quality and overwhelming gaming performance. Samsung Odyssey Gaming Monitor is a great choice for gamers. We will continue to work hard to ensure that it is recognized as the best gaming device for consumers.“